The “Holidays in Schmitten 2020” initiative aimed to support the local hotel, catering and other tourist industries in Pandamie and to mitigate the consequences of the lock-downs. The companies have now been able to reopen, but bookings have been rather slow. The “Schmitten Ferien 2020” initiative planned a short-term online campaign to attract holiday guests and short vacationers from Germany and the region. 

 

Vacationing in Germany is trendy. In 2019, over a quarter of Germans had already vacationed in their own country. The impact of the pandemic reinforced this trend.