We develop positioning and supporting communication for listed hotels in the revitalization process.

 

The Hotel Alpenhof, built between 1897 and 1902 on the banks of Lake Achensee, is being revitalized on a park-like site. The building is built in the Swiss wooden style and is characterized by wooden balconies with curtains and a symmetrical and harmonious architectural axis. In 1929, Siegfried Mazagg, a representative of Tyrolean early modernism, took part in the expansion. Alpenhof has stood for a new style right from the start. Through its transformation, the destination fulfills a vision of alpine landscape and architectural penetration – a fundamental concern of Mazagg.

 

Hotels are icons created by visionaries. This potential lay untapped for a long time. The revival will give something valuable back to the region and guests from all over the world. The saying “start everything over” is at the heart of this statement.​